Juliana McMillan-Wilhoit
F&T Labs · Community-Based Research · 2023

"You don't find out what a community needs by sitting at your desk."

On a Saturday. At a parade. Waiting with residents as floats went by and asking what mattered to them. That's how this research worked. Twenty-five interviews. 180 surveys. Six weeks. Because the data you get from people who trust you is different from any other kind.

North Chicago Hispanic Community / Lake County Nonprofit North Chicago, IL CBPR Mixed Methods Bilingual Civic Research
Impact
~25
In-depth interviews, English & Spanish
180+
Survey responses at community events
6 wks
Full research cycle, delivery + community report-back
Bilingual
English + Spanish executive summary

North Chicago's Hispanic population is more than 30% of residents: 16% foreign-born, roughly 21% of adult US citizens. In 2025, the school board was transitioning from an appointed to an elected model. A Lake County nonprofit wanted to understand one thing: what were the barriers to civic participation for this community? Not from the outside. From the inside.

Community-based research in North Chicago, IL

Community-based research in North Chicago, IL: fieldwork at a community gathering

Standard research methods weren't going to work here. You don't send a survey link to a community that doesn't trust institutions and expect honest answers. So we went to where people already were: community festivals, a parade, gatherings. I conducted ~25 in-depth interviews in English and Spanish (with residents, community leaders, school board members, city employees, nonprofit workers). We deployed surveys with 180+ responses through community events and partner organizations.

But the most distinctive piece: we developed community engagement boards we designed for this placed around North Chicago. Physical boards in the neighborhood asking "Where do you turn for help?" and mapping where residents work, play, and engage. The kind of question that reveals the actual trust networks in a community, not the official ones.

"The data you get from people who trust you is different from any other kind. You have to earn that first."

The research surfaced the actual gap between demographic presence and civic representation. It also surfaced why that gap existed. Barriers weren't just about information access. They were about trust, language, institutional memory, and the specific ways civic participation had (or hadn't) been designed to include this community.

~25 in-depth interviews in English and Spanish
180+ survey responses collected at live community events
Community engagement boards we designed for this, placed in the neighborhood
Written research report with findings and recommendations
Bilingual (English/Spanish) executive summary shared back with community participants
Board presentation delivered to the commissioning nonprofit
"Something that's really close to our home and close to our hearts. We get to be a partner who is trusted in this work."
Juliana, filmed on-site at a North Chicago community festival

Filmed on-site at a North Chicago community festival: Juliana on community-based research as a methodology

Impact
Mixed methods isn't a research style to me. It's how you find out what's actually true.

Surveys, interviews, and community engagement boards each catch something different: what people will put in writing, what they'll say out loud, and what they'll only say when it feels safe. I needed all three in a community that's been studied before and is tired of it.

This work matters to me specifically because North Chicago is close to home. We delivered the research back to the community, not just the client. That's what CBPR means: the community is a partner in the work.

Tools & Methods
CBPR Methodology Qualitative Interviews Survey Design Bilingual Research Community Engagement Mixed Methods Thematic Analysis
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