A social scientist who also gets the technology.

I trained in the liberal arts (political science and interdisciplinary studies) to understand people first, and then I taught myself to build. That order matters. For 15 years I've gone into rooms where people had a problem they couldn't fully articulate yet, in geospatial analytics, supply chain, and public health, and I've learned that the right tool is rarely the first one anyone suggests.

My superpower isn't technology. It's the combination of genuine curiosity, deep listening, and the ability to translate what I hear into something that actually gets built. I ask better questions than most, and I stay on a problem until I actually understand it. Then I build the fix.

I'm Chief Product Officer and Co-Founder of Flourish & Thrive Labs, a WBE and SBA 8(a) certified public health technology company. I'm also a Fulbright Scholar and a three-time national keynote speaker. I once built a library-holds automation system for my own family because I couldn't walk past a broken process.

I've spent over a decade building, including taking F&T Labs from the ground up. Fifteen years across defense, supply chain, geospatial, and public health, and the instinct that runs through all of it hasn't changed: go toward the people, then build what they actually need.

I also build communities around the problems I care about. It's part of the work, not a side project. I grew a 2,000-person geospatial audience under the Tabulae Spatial brand, hosted Mappy Hours as a gathering point for the geospatial community, co-founded the Bulgarian English Speech Tournament Foundation (6 schools → 35+), and now run a monthly AI for Public Health Community of Practice. I've led multiple storytelling with data trainings for clients and spoken on national stages three times. The instinct is the same one I bring to product work: find where people are isolated or stuck, and create the thing that brings them together.

I'm based in Northern Illinois. I homeschool my daughter, co-run a company with my husband, and genuinely believe that the best product work starts with a real conversation.

"A few people in every work environment provide that combination of passion, positiveness, and genius that makes coming to work fun for others." Dr. Jim Westervelt, Creator of GRASS GIS, U.S. Army Corps of Engineers
"She is able to meet people where they are rather than where she is." Anna Fuselier, Vice Chair, BEST Foundation

The path that made the approach

Every role added a new domain. The instinct to go toward the people first was there from day one.

Through 2011
Wheaton College, Illinois
BA, Political Science & Interdisciplinary Studies, Summa Cum Laude
Where the social scientist was trained. I studied how people and institutions actually behave: the questions that come before any tool. I graduated at the top of my class and carried one instinct into every role since: understand the people before you build anything for them.
2011-2012
Esri, Redlands, CA
Desktop Support Analyst
Technical support for ArcGIS products. Talked to users every day. Surpassed incident quota by 150% with one of the highest customer satisfaction rates on the team. This is where I learned that understanding how people actually use tools is a skill of mine.
2012-2013
Fulbright ETA, Bulgaria
English Teaching Assistant + Co-Founded BEST Foundation
Taught English at a foreign language school in Varna. Volunteered with the Roma community. Co-founded the Bulgarian English Speech Tournament Foundation, which grew from 6 schools to 35+ schools and 1,000+ students. Learned what it means to build something in a context where everything is unfamiliar.
2013-2019
U.S. Army Corps of Engineers (CERL/ERDC)
Community Planner → Product Manager, ENSITE
Built the military's first global site location tool. Deployed to Puerto Rico as GIS Team Lead after Hurricane Maria. Mentored by GRASS GIS creator Jim Westervelt, who gave me the advice I've carried ever since: go talk to the people who will use it before you build anything. Received the Department of the Army Medal for Civilian Service.
2019-2020
KPMG
Senior Geospatial Data Scientist
Built and commercialized three data and analytical products for M&A, real estate, and telecom clients: Synthetic Routes, the Qualified Opportunity Zone Viewer, and TeleGIS. First time in a pure commercial product context. Learned how to take a product to market.
2020-2023
Peapod Digital Labs (ADUSA Supply Chain Services)
Product Manager / Senior Network Strategy Analyst
PM for the demand model driving multi-million dollar e-commerce facility decisions. Ran the first validation the model had ever received. Built a systematic, repeatable dashboard process that replaced a slow manual reporting cycle. Ran this concurrently with Tabulae Spatial consulting work.
2020-Present
Flourish & Thrive Labs (formerly Tabulae Spatial)
Chief Product Officer & Co-Founder
Built PH360™, a HIPAA-compliant, Sunshine Law-ready AI platform for local public health departments on AWS Bedrock. Interviewed 50+ public health professionals before writing a line of code. Achieved 83% workload reduction for Sauk County. WBE and SBA 8(a) certified. Also developed the MAP framework for AI adoption and lead trainings on it in our AI Community of Practice and at AOHC. Three-time national keynote speaker on AI in public health.
The Through-Line

The same instinct, applied to data

Fifteen years across defense, supply chain, geospatial, and public health. The domains changed constantly. One thing didn't: the same listening instinct that sends me toward people first also shows up in how I treat data. I don't trust a number until I've asked it the hard questions I'd ask a person.

Army Corps of Engineers
Which datasets transfer across geographies? I evaluated data sources worldwide for global applicability and built the governance framework that decided what the military could trust.
KPMG
Three analytical products built on external data. Every one required understanding what the data could and couldn't say, and designing outputs that didn't overstate the conclusions.
Peapod Digital Labs
Inherited a demand model driving multi-million dollar decisions. Nobody had validated it, and nobody asked me to fix that. I ran the first PCA the model had ever seen because I don't trust a dataset until I understand its limits.
F&T Labs / PH360
AI for public health raises the same question louder: is what the model returns actually grounded in something defensible? I built HIPAA and Sunshine Law compliance into the architecture from day one. Get this wrong and the consequences aren't just embarrassing, they're legal.

AI is not a substitute for thinking critically about your data. Using AI for data analysis is a signal to pay closer attention to the limitations, not less.

Recognition

A few highlights

Fulbright
Scholar, English Teaching Assistantship, Bulgaria 2012-2013
DA Medal
Department of the Army Medal for Civilian Service, 2017
National keynote speaker: AI in public health, geospatial
Rising Star
Geospatial Rising Star, Geospatial World Magazine, 2022
4.0
Master of Urban Planning, University of Illinois Urbana-Champaign
Summa
Summa Cum Laude, Wheaton College (3.85 GPA, top 5% of class)
Adjunct
Taught GIS at the college level: Wheaton College & North Park University
Speaking

On national stages and available for yours

Three-time national keynote speaker on AI in public health and geospatial. I speak from the inside. The case studies are mine, the failures are real, and people leave with something they can actually use.

National Maternal & Child Health Conference
2026
AI implementation for local public health departments: what's working, what's not, and how to start
West Virginia GeoCon
2024
Geospatial AI in practice: from research to deployed tools in the field
Kansas Association of Mappers
2023
Storytelling with geospatial data: how maps mislead and how to fix it
AI in public health Responsible AI implementation Geospatial analytics Storytelling with data Product leadership Human-centered AI
Invite me to speak →

The instincts behind the approach

I'm a verbal processor. I think out loud, I use voice memos constantly, and I work through problems in conversation. My best insights come from talking through a problem with a real person, not staring at a document.

I learned early how to work around obstacles. I have ADHD and dyslexia. I didn't read at grade level until fourth grade, and my whole career has run on the same engine: big ideas and sharp thinking, paired with the systems I've had to build to execute on them. That discipline isn't something I apply only to myself; it's exactly what I bring to the organizations I work with. It's also why I go toward the people first. I know what it's like to be the person the standard process wasn't designed for, so I build for the ones everyone else overlooks.

I categorize tasks by focus level. I built an automation for my family's library holds because I couldn't tolerate a broken process at home any more than at work. I apply the same problem-solving instinct to my own kitchen table that I bring to enterprise-scale work. The scale changes. The instinct doesn't.

Listening Root cause diagnosis User research Process mapping Stakeholder translation Building in AWS AI architecture Geospatial analytics Product roadmapping Keynote speaking Community building Audience building Storytelling with data Training & facilitation Strategic planning
Achiever Input Maximizer Learner Belief
Bravery Perseverance Zest Creativity

Let's talk

I'm always up for a real conversation about a problem worth solving.
Based in Northern Illinois, open to remote.

Email me → LinkedIn See the work